Sex Sells ~ Bom Chicka Wah Wah

I was surfing the Internet looking for topics to write about and you know how it goes, you type in one thing and it takes you into a completely different direction.

I haven’t written about sex in a while so thought I would go that route. I was researching why ‘Sex Sells’ in advertising and came across three funny Axe Commercials. I LOVE that these women totally put themselves out there, and that was just to ‘get’ the commercial. Auditioning can be completely embarrassing, even humiliating, I’ve had to do some pretty silly stuff in my years of auditioning but this one takes the cake for me. I am honestly not sure I could have done this seriously enough to actually land the job. You can see some of the auditions on YouTube as well, which is kind of disturbing from an actresses point of view (I cringe at the thought of an old audition tape showing up on the Internet) but hey, it is what it is, right?

So after trying to research why Sex Sells, lets just say it does for now, and even more so if its got a laugh attached to it!

“Bom Chicka Wah Wah” ~

Another …

One more…

I hope you had a laugh and guys if I were you I’d give Axe a try! Bonnie for some reason I can see you doing this and it makes me laugh just thinking about it. Every time I enter a grocery store with my son I warn him that I am feeling like I just might ‘Bom Chicka Wah Wah’, he walks back to the Jeep, it makes me laugh that he actually thinks its possible. I think I might give it a try sometime, without warning of course. Therapy’s going to be expensive 🙂 lol


10 thoughts on “Sex Sells ~ Bom Chicka Wah Wah


    I am laughing so hard and more at the thought of you telling Jesse you may do that in the grocery store. Thanks for my dose of YOU!! Great start to my day.

    • Now that I think of it T I can see you actually ‘landing’ this commercial !!!!!! LMAO !! 🙂 I seriously am going to have a HUGE therapy bill in later years for my kids!! And I think thats funny…why? lololol

  2. Lets both do it in the middle of Super Store when you and the kids are visiting this summer! Too funny! Poor Jesse, the funny part to me is that I just know Jo would join in with us. Don’t worry about the therapy bill. They’ll pay for that themselves when they’re adults.

    I can see Teri landing this commercial too!

    Brilliant marketing Axe!

    • It’s a plan!! I don’t even need to ask Jo, she’s in by default…or call it genetics. I laughed out loud when I read your comment about the kids paying for the therapy when their adults! Isn’t that the truth, oh well, it is what it is…right?

  3. the dentist one is great! you have to do that to your son tracy. you MUST. get one of the employees in on it, and go to the back of the store so he can’t escape as easily. you won’t have to do it for long. will you have someone record it? (laughing)

  4. LOL! I Burst out laughing at the dentist one. That was just too funny. The first one made me feel uncomfortable when she starts shaking her butt, I was thinking dear gosh, lets hope my parents dont come downstairs and be like “what are you watching?!” I love the Axe commercials.

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